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10 Important Things To Tell Your Prospects
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Jim Moore
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Dec 22, 2002 21:18 PST
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10 Important Things To Tell Your Prospects
by: Larry Dotson
1. Tell your prospects that you offer free delivery. This may cost a
little money, but, you will gain the extra customers to make up for it.
2. Tell your prospects that you offer a lower price. If you can't afford
to offer a lower price you could always hold the occasional discount
sale.
3. Tell your prospects that your product achieves results faster. People
are becoming more and more impatient and want results fast.
4. Tell your prospects you've been in business for a longer period of
time. People think if you've been in business longer you have more
credibility.
5. Tell your prospects that your product tastes, smells sounds, looks,
or feels better. When you target the senses you're triggering human
appeal.
6. Tell your prospects your product is compact or light. People may want
to take the product on a trip or don't have much room where they live.
7. Tell your prospects that your product lasts longer. People don't like
to spend more money purchasing replacement products all the time.
8. Tell your prospects that your product is easy to use. People don't
want to buy a product that they have to read a 100 page instruction
manual.
9. Tell your prospects that your product has better safety features.
People want to feel safe when they use your products.
10. Tell your prospects that you stand behind all your products. People
want to know that you back- up any claims you make about your product.
About The Author
Over 40,000 Free eBooks & Web Books when you visit:
http://www.ldpublishing.com As a bonus, Bob Osgoodby publishes the free
weekly "Your Business" Newsletter - visit his web site to subscribe and
place a FREE Ad! http://adv-marketing.com/business
Hundreds of time-saving, money-generating tips and stories from
AMerica's largest online newspaper - TennTimes-the News.
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href="http://westviewnews.virtualave.net/sitemap.html">TennTimes - the
News</a>
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