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| List Directory |  |
| Category: |
| List Name | Bill Platt's Power Marketing Magazine (Power Marketing) |
| Purpose: | It seems these days that everyone is interested in harnessing the power of the Internet to make money. I am constantly in contact with people who spend 10+, 25+ and 60+ hours each week on the Internet, towards the very purpose of making their living from the web. Yet, even with the long hours invested, few are extremely successful, some are mildly successful, and most... well... we have all been there. I met someone one time who took my advice better than I take my own advice sometimes. He was working two full-time jobs to support his family. One day I told him that he "should work smarter, not harder." Several years later, he saw me in the local coffee shop and made it a point to tell me Thank You. He said that after receiving that advice from me, that he re-examined his life and the way he did things. He said that now, he worked half the hours and made twice the money that he did when I first offered him my advice. Too bad I never took my own advice until after my conversation with him. If I could have only followed my own advice at the time I offered it, I may have got here faster. Whether you are selling your products or services through a website, ezine, online advertising, or a standard brick-and-mortar business, it my be time for you too, to re-examine the way you do things and start "working smarter, not harder" to find your success on the Internet or off of the Internet. "Bill Platt's Power Marketing" will teach you the in's and the out's of Marketing on the Internet, which can be applied with similiar effectiveness in the brick-and-mortar world of business. So, what is Marketing? If businesses are to succeed, they must be aware of the needs of consumers, be willing to meet those needs, and be able to inform customers of the availability of their product or service. When taken together, these activities are called Marketing. One widely accepted definition of Marketing is to say that "marketing includes all the activities needed to complete the exchange between the marketer and the prospect." The various facets of Internet Marketing include: selecting the product or service that you will sell, website design, promoting, advertising, understanding web traffic patterns, promotion tracking, sales presentation, good ad copy writing, headlines, email marketing, effective communication with clients, closing the sale, and so much more. This monthly magazine will arrive in your mailboxes on the first Sunday of each month. Each issue will include two marketing articles, one article written by Bill Platt, on the subject of Internet Marketing, from the individual facets of marketing to the overall picture. This magazine will also include links to information and services that will help you generate and deliver an effective overall marketing campaign. Bill Platt has been widely published on the internet. His articles have been exposed to nearly one million people since March of 2000, and his articles can be found on a wide variety of marketing and computing websites, and inside of ebooks. Three of his five publications have been recognized as among the very best on the Internet. After you read your first issue, of "Bill Platt's Power Marketing Magazine" you will begin to understand for yourself why all of the above has come to be. |
| Website URL: | http://thePhantomWriters.com |
| List Type: | Announcement (read only) |
| Subscription: | Does not require owner approval |
| Archive: | Readable by anyone |
| Created: | Apr 27, 2000 |
| Owner: | Bill Platt |
| To Join: | Subscribe here, or send an email to PowerMarketing-subscribe@topica.com |
| Stats: | 448 subscribers / < 1 messages per week |
| Categories: | Computers & Internet | Business | |
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