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Priceline to Open Bidding on Gas for Drivers  Michael Eisenscher
 Mar 15, 2000 12:20 PST 
02/25/00- Updated 01:33 PM ET

Priceline to let Net users bid for gas
STAMFORD, Conn. (AP) - Contending with some of the highest gasoline prices
in a decade, motorists could find some relief online this spring.

Jay Walker, founder of Priceline.com: Lower price is good for a month.

Talk about the high price of gasoline

Priceline.com, which uses a name-your-price system for airline tickets,
hotel rooms, cars and home mortgages, announced Friday it is adding
gasoline purchases beginning May 20. Motorists can name their price for up
to 50 gallons of gas a month. After locking in their price in 60 seconds or
less, drivers can get their gas at local major-brand gas stations selected
by Priceline's licensed affiliate Priceline WebHouse Club.

The service will be offered in cities and towns across the U.S.

''You can pick any gas station in your area, and we tell you which one
after you give us a list of the stations you like,'' Jay Walker, founder
and co-chairman, said during The Early Show on CBS Friday morning. ''You're
going to save 10 to 20 cents a gallon on gas, and some customers will save

The program will take effect just before the heavy-driving days of summer,
and the American Automobile Association warned of possible short supplies then.

Many motorists are paying up to $2 a gallon for regular gasoline, according
to various studies. The national average this week was $1.41, a nickel
higher than the week earlier.

''This is the perfect time for consumers to do something about the high
cost of gas. It's the battle of the titans -- the global Internet vs.
global gas prices,'' said Walker.

He said the company can offer lower gas prices because participating local
gas stations pay WebHouse Club a few cents per gallon to get business
coming to their stations.


Copyright 2000 Associated Press.
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