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How to Surprise the Hell Out of Your Fans
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Bard Marc Gunn
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May 11, 2007 14:23 PDT
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Bards Crier's Music Marketing and Promotion Tips
http://www.bardscrier.com/
A free guerrilla music marketing and promotion ezine for
unsigned bands by Marc Gunn of the Brobdingnagian Bards,
The Original Celtic Renaissance.
IN THIS ISSUE
- The Crier - Music Marketing on Myspace
- How to Surprise the Hell Out of Your Fans
- Recommended Reading
********** Sponsored by **********
Indie Music Marketing Insiders Club
An exclusive, members-only club of serious, action-oriented
indie music insiders and marketing promotion pros. From Bob
Baker, the guerrilla music marketing guru.
For details visit
http://www.1shoppingcart.com/app/?Clk=1962593
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1. The Crier
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Greetings fellow musicians,
No. I'm not sending nearly as many ezines these days, but
I am occasionally posting new blogs at bardscrier.com and
also on my new Myspace page. Check out these other music
marketers on Myspace.
Marc Gunn's The Bards Crier
http://myspace.com/bardscrier
Bob Baker's The Buzz Factor
http://www.myspace.com/thebuzzfactor
Coyote Music
http://www.myspace.com/coyotemusic
Indie Music Coach
http://www.myspace.com/indiemusiccoach
Musicians Cooler
http://www.myspace.com/musicianscooler
I'm sure there are a lot more. But these are good start.
Drop by the sites and friend us.
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2. Music Marketing Lesson
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How to Surprise the Hell Out of Your Fans
by Marc Gunn
Read the full article online at
http://www.bardscrier.com/musicbiz/
"Holy Crap! You found me!"
That was the latest comment I got when I posted a "thank you"
in a fan's Livejournal. She had just finished writing a
praise-filled post about how cool my "Irish Drinking Songs for
Cat Lovers" CD was, when I appeared... just two hours after she
wrote it!
That's not the first time I have blown away fans by personally
responding to a blog that they would never have expected me
to respond to. So what's the deal? Am I mind-reader?
Yup! They call me Mind-Reading Marc. Okay, not really. In fact,
I found Technorati a long time ago. It allows me to track what
people are saying about me and my websites in their blogs.
Any music marketer worth half their weight knows that tracking
the results of a campaign are essential to the success of their
marketing. Technorati works with blogs or any RSS feed. You
enter a word or URL and it scans those feeds. Then it comes
back with the results. And it also tells you how long ago they
posted the information.
Thanks to this amazing site, I learned that David Meerman Scott
posted a thank you to me after finishing his "New Rules of
Marketing & PR". I learned that Pink Mermaid used the chorus for
one of my songs in a list of quotes about forgiveness. And I got
a great review and feature by AssociatedContent regarding my
latest CD, "Irish Drinking Songs: The Cat Lovers Companion".
Of course, I also read how a fan loved my original CD so much
that she posted a link to it in her blog and got a HUGE surprise
when I commented and said, "thanks!" Guess that is not too bad a
tool for helping you to market your music and surprise the hell
out of your fans.
Irish Drinking Songs for Cat Lovers
http://www.catdrinkingsongs.com/
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Bard Marc Gunn of the Brobdingnagian Bards has helped 1000's
of musicians save and make money with their musical groups
through his monthly newsletter, Bards Crier Music Marketing
and Promotion Ezine. Now you can get FREE "how-to" music
marketing and promotion advice by visiting www.bardscrier.com.
No time to visit the site? Subscribe to the Bards Crier Ezine
for Free. Just email subsc-@bardscrier.com
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3. Recommended Reading
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THE GUERRILLA MUSIC MARKETING HANDBOOK by Bob Baker
This hefty manual delivers 11 chapters and 7 best-selling
reports -- over 120 pages of tips and tools you can use to
turbo-charge your music promotion activities.
http://www.bardscrier.com/gmmh/
HOW TO PROMOTE YOUR MUSIC SUCCESSFULLY ON THE INTERNET
by David Nevue
Learn the marketing and promotion methods that one musician uses
to bring in over $5000 a month in income from the Internet! There
are no 'pipe dreams' sold here. The author details step-by-step
how he finally said good-bye to his day job and starting spending
more time on his music.
http://www.bardscrier.com/musicpromote/
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Fine Tuning
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Marc Gunn, Bard
P.O. Box 4396
Austin, Texas 78765
http://www.marcgunn.com <-- Bard Marc Gunn
http://www.thebards.net <-- Brobdingnagian Bards
Registered with the Library of Congress ISSN: 1530-4795
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