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~DrNUNLEY'S Article Service "Promote With Autoresponders"
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Kevin Nunley
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Oct 19, 2005 06:45 PDT
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DRNUNLEY'S ARTICLE SERVICE
Issue # 271
All new articles! Share with a friend.
Subscribe free at http://www.topica.com/lists/drnunley
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These articles are professionally edited by our staff. Use them
in your newsletter, on your web site, and pass them along to your
organization. Quality content like this pulls in new prospects
and makes customers respect you even more!
No spam.
**THIS WEEK'S ARTICLES**
The latest batch of useful business articles, including:
1) "Two Top Ways to Promote With Multiple Autoresponders"
2) "Do Your Part to Fight Breast Cancer"
3) "Going Broke Committing To Your Job? A Home-Based Business
is the Answer"
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Two Top Ways to Promote With Multiple Autoresponders
by Kevin Nunley
http://DrNunley.com
Three Letter Autoresponder Follow-up
A woman told me this week, "Your advertising is wasted if
you don’t follow-up on your leads." Her solution is to use a
multiple autoresponder that sends her prospects a new sales
message very few days.
People need to see your ad message several times before
they buy. Those who buy on the first ad have already made
up their mind after seeing someone else’s ad. Yours had the
good fortune of reaching the customer at just the right time.
You can greatly increase sales with a three letter multiple
autoresponder. There are a number of places to get these
autoresponders free (fastfacts.net, getresponse.com,
smartbotpro.net) and others who sell up-graded service at
low cost.
Make your first letter briefly present your offer. It should
be designed to get attention and bring in those who tend to
quickly make up their minds to buy.
Your second sales letter should arrive the next day. Make it
longer and filled with details. About 70 percent of
consumers are folks who need ALL the details before they
will purchase. List your features and connect them with the
benefit your customer will get from those features.
Your third sales letter should be scheduled to arrive several
days later. Start with "Successful people are busy. I know
you probably saw my earlier messages, considered them, but
haven’t yet had time to respond."
Then give them another rundown on your offer. Bring in a
fresh angle so it doesn’t seem like they are reading the same
letter they saw a few days ago.
More than three sales letters tend to get ignored. If you
want to send more, have your fourth and fifth letters arrive
weeks or months later. Scheduling a new letter to arrive
every month can catch a prospect when they’re ready to
buy.
Offer Your Own Email Course
One of the most successful marketing techniques I’ve found
is offering your own course via autoresponders. I
introduced my Make Your Website Sell course (yes,
before MYSS came out) and it is still getting gobs of
sign-ups every day.
Here is how to create yours:
1. Pick a problem that lots of your customers struggle with.
In my business the big stumpers are getting a site that sells,
finding a way to handle email, figuring out search engines,
and finding low-cost ways to advertise effectively.
A course on any of these is guaranteed to bring lots of
interested prospects and customers (and you can bet I’m
plugging my ads here and there during the course).
Your course could be on how to complete a basement, how
to avoid an IRS audit, how to give your kids straight teeth,
or anything else that customers often ask about.
2. If you don’t write or have time to pen your own articles,
look for others who have written on the topic. It is
perfectly legal to put their ideas in your own words (always
proper to give them credit).
You can also quote the article. It is best to ask in advance,
if your course is for commercial purposes. Start your
article, then say expert Jane Doe has some valuable
information. Include a few paragraphs of what Jane wrote.
Be careful not to use so much you give away her entire
article and spoil her ability to sell the information.
Need sales letters, web copy, a press release, or your own
ezine article (with your name on it)? Let Kevin write it for
you. See http://DrNunley.com/copywriting.asp for details.
Reach Kevin at mailto:kev-@drnunley.com.
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* Site not selling? It's the copy. Kevin and his team of top in-
house writers make your web site or sales letter copy sizzle and
sell. Low rates, fast service, and easy ordering at
http://drnunley.com/copywriting.asp
* The media is looking for stories! You can be one of the stories
they cover. We'll write your press release, get your approval,
and send it to thousands of media nationwide.
Affordable and fast. Get your media coverage at
http://drnunley.com/release.asp
* Fast Ad King writes your POWERFUL classified ad FAST for just
$25. Get it at http://FastAdKing.com
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Do Your Part to Fight Breast Cancer
by Maile Haas
http://www.FashionableFundraising.com
As you may have heard, October is National Breast Cancer
Awareness Month. Retailers, news programs, charities, survivors, and
medical institutions are all doing their part to raise
awareness--and money for research. It is times like this that
make people want to open their minds, hearts, and even their
wallets to help out.
Experts estimate that 211,240 new cases of breast cancer will be
diagnosed in American women in 2005 alone, making it truly an
epidemic disease. Even though the incidence of breast cancer is
on the rise, mortality (the rate of death) has decreased. This
is because of breakthrough medical research and advanced
treatments, as well as increased awareness and earlier detection.
But the fight is not over. Breast cancer still affects hundreds
of thousands of women each year, and devastates even more
families and loved ones. Research is still needed, and that
takes money.
One worthwhile fundraiser is Charms for Charity. Created by
Fashionable Fundraising and a Utah TV station, Charms for Charity
features a sterling silver charm bracelet which was custom-
designed for this event. 25% of the sale price from every sale
will go to the Susan G. Komen Breast Cancer Foundation.
There will be 7 different charms available for this bracelet, one
being introduced each quarter until they have all been presented.
Each charm will benefit a different charity, but if you want to
help with breast cancer awareness this month, now is the time.
Everyone who collects all the charms in the bracelet will be
eligible to win a grand prize of a custom-made necklace worth
over $1,000.00.
Charm and bracelet proceeds will be donated to the Susan G.
Komen Foundation through November 15th. At that time, a new
charm will be introduced for the holiday season.
The charm bracelet retails for $29.99, with each designer charm
in the series priced between $9.99 and $12.99. The bracelets and
charms are available at http://www.fashionablefundraising.com by
clicking on the "Good Things Utah" link.
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Going Broke Committing To Your Job? A Home-Based Business is the
Answer
by Eugene Byers
http://goldrushusa.com/5428eu
As the price of gas hovers around $3 per gallon in many states,
people everywhere are starting to wonder about their future. It
doesn't help that oil industry analysts are predicting gas prices
will remain high for months and maybe for years.
Suddenly, commuting to your job is looking like a major
investment that's already a big hit on your budget.
Maybe it's time for you to finally start a serious home-based
business. Don't panic. Starting a business at home doesn't need
to take a big investment. It can be done cheaply, basically
coming out of the grocery money. And you don't need more
training or education, because some firms offer very simple, well
thought out, automated systems for you to use.
Expect to hear anywhere from a helpful part-time income of a few
hundred dollars per month to an impressive full-time income that
would rival the earnings of many corporate CEO's.
Here's what to look for when choosing a home-based business:
* Find something that really sounds exciting to you. Success in
business is often based strictly on your enthusiasm for what
you're selling. If you truly enjoy the product, you'll sell a
whole lot more.
* Don't let anyone tell you Network Marketing (or MLM) is a bad
thing. Big corporate media reports often portray MLM in a bad
light, but that's only because most reporters have very little
experience working outside the corporation. The truth is MLM has
hit it's own pace since the advent of the Internet. Many top
companies are earning hundreds of millions of dollars each year,
with thousands of happy members. These companies enjoy
unprecedented low overhead and little to no debt.
* Look for a home-based opportunity that comes with all the
training and support you'll need to get started. Nothing can be
more detrimental to your business than getting all set up, then
finding out there is no one to help you figure out what to do
next. Look for opportunities that have online assistance,
telephone help, or get you connected with other more experienced
members.
Finally, don't put off the business you can start today. As the
months go by and prices get even higher, more and more people
will be looking for their own home based business to supplement
or replace their income. Get started now to be at the top of this
exciting movement.
Euguene Byers has studied many home-based business opportunities.
He offers the best of the bunch at http://goldrushusa.com/5428eu
Get instant info on this business that lets you earn cash and
24K Gold Bullion: http://www.wealthinfo4u.com/5428eu
Reach Eugene at mailto:high_im-@yahoo.com
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