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EGR - I wish I was an Oscar Meyer Wiener
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Christopher Locke
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Jan 26, 2001 14:16 PST
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EGR is graciously underwritten by Entropy Web Consulting
http://www.rageboy.com/ewc/people.html
"Industry Heavies Saying Nice Things About Us, For Money."
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Valued Readers:
You are in a maze of twisty little passages.
No time to explain, just do this, OK? Go to Google and search for "dumb
motherfucker." All right, I realize you don't have time for this either,
so here's a link that'll do it for you.
http://www.google.com/search?q=dumb+motherfucker
Go to the first hit that comes up, which as of right now is:
http://www.georgewbushstore.com
Notice the bit at the bottom of the page that says:
(Note: If you have arrived at this site through inappropriate
references via a search engine, please be assured that we did not
utilize this language in our site, our HTML, nor in our internet
promotion of this site. What happened was the result of a malicious
act and we are pursuing remedies through the efforts of our staff and
attorneys.)
Attorneys? Jesus, these poor dumb motherfuckers! This incident has given
us a whole new motto over here at EGR: The more you wonder why it's so,
the more it keeps on happening.
So wonder away. And keep it happening, baby.
What else? Oh yes, Eric Norlin (ex-NSA) and RB (ex-Bellevue) have
started a new company that they seem very excited about: The Titanic
Deck Chair Rearrangement Corporation (NASDAQ: TDCRC). RB was playing
around with site designs this morning for www.tdcrc.com (coming soon to
better domain-name servers everywhere -- you will be advised) and came
up with this:
http://www.rageboy.com/tdcrc.html
However, no sooner did he put it online than IBM immediately ripped off
the entire concept, locke, stock and barrel. See if you don't agree:
http://www.ibm.com
Is there nothing these thieves will stop at? We are pursuing remedies
through the efforts of our staff and attorneys.
For some reason, we are reminded of a line we wrote for some book or
other a while back. "A powerful global conversation has begun. Through
the Internet, people are discovering and inventing new ways to share
relevant knowledge with blinding speed. As a direct result, markets are
getting smarter -- and getting smarter faster than most companies."
Speaking of books, Gonzo Marketing is coming along nicely and isn't even
officially over-deadline yet. Here's a little bit of this morning's
output.
When Advertising Age announced its 1999 Marketing 100 awards ceremony
- the magazine's eighth annual tribute to the people behind the
year's hottest brands - it wrote: "The most important element of a
successful marketing plan is not the budget or media selection, but
the idea." Roger Shiffman took home a top-100 slot for marketing
Furby, and Kenn Viselman won for promoting the Teletubbies. The event
was sponsored by Comedy Central. No lie. It may put things in better
context to realize that, among its Top 10 Jingles of the Century, Ad
Age lists "I wish I was an Oscar Meyer Wiener." Remember: it's the
*idea* that's important.
So, as you can already tell if you've been following this little
melodrama over here, we've given Cochise the day off and things are
definitely looking up.
Hot Dog!
The Management
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